Prompt Frameworks That Improve Prospecting and Close More Deals

Most reps know AI can help with sales, but very few know how to use it the right way.

Matthew Putnam broke down the exact prompt frameworks that help sellers create better messages at every stage of the buyer journey.

You will learn how to structure prompts that give AI the inputs it needs to produce useful output, including context, constraints, tone, and the specific outcome you want.

We walked through real examples from prospecting to deal progression and show the before and after versions: raw AI text, the refinement process, and the polished version you can send with confidence.

You'll Learn:

1. How to use a simple prompt framework that improves clarity, tone, and output
2. Prompt templates for prospecting, outreach, follow-up, objection handling, and deal progression
3. How to refine AI generated text so it stays personal, authentic, and aligned to your voice

The Speakers:

Jed Mahrle and Matthew Putnam

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