Episode 217
Effective Cold Outreach: Single-Channel or Multi-Channel?
Is multi-channel outreach a waste of time?
Jordan Crawford and Chris Herring have a controversial answer.
They’re joining Maria Bross to convince her of the case for single-channel outreach.
They’ll also cover a simple process you can follow to quickly determine your highest-converting channel and book more meetings.
You'll Learn:
- Why the traditional outreach model isn’t working
- A case for the single-channel approach
- How to find your most scalable channel
The Speakers:
Maria Bross, Jordan Crawford and Chris Herring
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