Episode 488
How to Build a High-Converting Outbound Playbook
Want to know how top performers consistently generate pipeline?
Brian LaManna, founder of Closed Won and outbound expert from Gong, reveals his proven approach to outbound excellence. Learn how to properly structure your account lists, develop effective sequencing strategies, and craft manual emails that get responses.
We unpacked the methodologies that have made Brian one of the most valuable resources for sales professionals, giving you practical tactics you can implement immediately.
You'll Learn:
- How to operationalize your account lists for maximum impact
- Ways to structure sequences that drive consistent engagement
- Strategies for crafting manual emails that stand out
The Speakers:
James Buckley and Brian LaManna
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